Category Archives: WeiChat Marketing

Beijing entry and exit documents can be used for WeChat payment

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From October 20, all 79 entry and exit certificate of the whole city can be scanned by WeChat, and the payment of entry and exit documents will be charged for no more than 10 seconds. Since October 20th, the Chinese mainland residents in the Beijing municipal public security bureau public security sub-bureau of exit and […]

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The vice President of tencent said WeChat never recorded user chats

Tencent vice President ding ke’s “WeChat will not read, store chat record” fire, and also on weibo hot search, no accident. Sponsored by the tencent on August 15, the third China Internet security leader summit that goofy Ding Ke told the media in an interview: “WeChat chat is never any records (), although we ability […]

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The simplest effective WeChat group suction method, small white novice can also!

How do I join the WeChat group? Use WeChat Lucky Money, this is the most true method, send a red envelope in the group, remark note: hope to pull you into a group! You into a Group swaps, typically we go into an industry, we have a bunch of small groups, so we can swap […]

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Several activity cases of WeChat marketing

The first one, WeChat Maybe you see this, someone is going to say, wood, WeChat is already hitting the likes, don't you know? Good, WeChat is indeed has been hit in the set of behavior, but don't play just means you are too honest and it is not good, just see some believe public activities, many of them in the set of activities, including some well-known large. Why is that? While the likes are now banned, the idea of formal gifts is still possible. Because WeChat is the fight against some rough ways of using coercion or intimidation to get fans involved and sharing products directly. WeChat officials also said: "we have no legal promotion of public accounts." We prohibit the conduct of malicious promotion, forcing friends to share, and so on through interests. Well, continue to say this set WeChat marketing activities, the company through WeChat public post text activity information platform, let the tree-view control key activities page, this is common practice, and then in the activity through the collection of gifts. The key is the gift, the gift is very special [source: www.cyonE.com.cn/], is the company's homemade star doll, quickly set off a circle of friends, believe that if still use some common gifts, then with sea, the effect will be discounted, user though love free stuff, but I prefer unique, innovative things. Therefore, this kind of gift giving activity, first of all is the activity copywriting should be creative, then is the gift should have the characteristic, can arouse the user's interest. Second, the WeChat vote This is actually a very similar as above, I met this case is to allow fans to make DIY images, then the public official number will produce a page, then the fans for their votes, the most votes can obtain a certain reward. Such activities are very good, the user will be campaigning himself, called friends, colleagues and friends WeChat vote for himself, will use own WeChat circle of friends, QQ space and renren, weibo circles share participation in activities such as links, even to strangers to vote, this is virtually in do promotion for the WeChat public number. Actually, such activities, and friends to play "plane" dazzle score like, once the user involved, for is not just the little gift, more is a kind of vanity and self satisfaction, this is such a mentality can let users to promote their spontaneous, let activity spread quickly. The third one, the people nearby The use of nearby people is also often used, and WeChat is also hitting, before it was used to use a lot of trumpets to automatically add nearby people. However, in the recent case I have seen, the opposite is true. I understand that they do not actively add people, but let others actively add them, how to do it? The simple way to do this is to use signature. Set the personality signature of temptation. Then check the people around you, and if your signature attracts someone else, it's likely to get noticed. You may think that people around you are limited by this method. You can only attract attention by this method. There are regional restrictions. You can't just sit around and wait for someone to add you to your fans. So how do you do this? Is very simple, use a WeChat marketing artifact (WeChat multipoint positioning), the software can change the phone location, that is you don't have to go out, it can locate your WeChat major cities in the country stream, at your location. This can attract a lot of attention. If it's too slow, you can open several WeChat (you can't know how to open WeChat to baidu), and then make a multi-point location. Fourth, WeChat 3D printer The WeChat marketing case I have seen more recently, mainly used in some hospitals, shopping malls, cinemas and other places, this one needs a certain cost. The marketing process is also simple, to place the WeChat printer in a prominent location. For simple printing process is introduced: the first concern WeChat public accounts - and then get print password - choose need to print pictures - the last print - send the photos to the public, the user can get 3 d pictures. In this way, you can get a fan, and because of the interesting word of mouth, in addition, the general frame of this kind of photos will bring their own Logo or qr code, so get another paper advertising flyer, strengthens the propaganda. All in all To do WeChat viral marketing, you first need to make clear the purpose of marketing, then find the entry point, find all kinds of media, and then use various means to detonate the virus. At the heart of it is you have a tipping point. Social media needs to play well, without complicated processes, just simple, clear goals. And, through these WeChat marketing campaigns as you can see, you first need to create a WeChat activity is simple enough, everybody can very quickly, and activity participation, to participate in the more the better, the second activity needs certain mystique, attract others interest, mystery has created the high transmission of the activity; The other activity must be pleasantly surprised, the gift is the most common practice, the last point, WeChat activity wants to be interesting, the uninteresting things gift is big also few people are willing to play, especially in WeChat circle.

The first one, WeChat Maybe you see this, someone is going to say, wood, WeChat is already hitting the likes, don’t you know? Good, WeChat is indeed has been hit in the set of behavior, but don’t play just means you are too honest and it is not good, just see some believe public activities, […]

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WeChat marketing junior planning scheme

WeChat marketing junior planning scheme

The WeChat marketing campaign is tentatively scheduled for a month, a week. Week 1: prepare and collect. A: content preparation, the content of the not much said, after all, is A classic, industry as to what’s classic believe that everyone has their own way, need to say more about the article title, must be able […]

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Tencent has been pushing WeChat to challenge alibaba’s alipay in Europe

Tencent has been pushing WeChat to challenge alibaba's alipay in Europe

WeChat is a huge social media service with 938 million monthly active users. Tencent has partnered with German payments firm Wirecard to allow European retailers to accept WeChat payments as payment options. The move was especially for Chinese tourists to Europe, WeChat pays for Apple (Apple Pay) and Samsung paid (Pay) is not necessarily the […]

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WeChat team statement: resolutely resist WeChat “attack group” behavior

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The WeChat team has said it will take a firm hit against the recent rampant “group” activity. For the offending users, WeChat will be subject to the level of specific violations, including, but not limited to, restricted functions and closed accounts. So-called WeChat “ZhaQun”, refers to the system characteristics, using special characters for repeatedly overlay, […]

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